How to Choose Valuable Hospitality Industry KPI
The hospitality industry continues to grow and thus there is undeniable fierce competition going on here. Establishing a business in this industry is definitely hard especially for a beginner. However, if you have the determination, dedicated employees and the right decisions, you will certainly succeed. Hospitality or service industry consists of firms that offer lodging, event planning and transportation as well as businesses like restaurants, theme parks and cruise lines. There are several activities that you have to mind here and you also have to make sure that you have the right staff that will perform different jobs such as facility maintenance, housekeeping, bartending, cooking and other direct operations. In this case, most will think that it is difficult to monitor all the tasks at the same time. However, this is not true if you have reliable hospitality industry KPI.
The hospitality industry KPI or the key performance indicators allow checking of day to day activities in your company which might seem impossible to do. With the right set of indicators, you will be able to keep track of supply and demand, the promotional needs of the company, recruitment activities and even the security requirements of your business. Depending on your organization, your hospitality or tourism industry indicators will differ according to the type of customers, the services you offer, the internal processes of the enterprise, the demands of your customers and the manufactured goods of your business. Thus, various indicators can be selected as long as they can be monitored properly.
For instance, if you are searching for KPIs in hotel management, you should take a look at the aspects that concern the success of your business the most. These include the profitability of your company, the needs of the staff and their performance and the efficiency of your processes. It is important that the hospitality industry KPI that you have chosen is right for your company and that you report on them regularly. Since you are in the service or hospitality industry, you will most likely consider measuring the size of your system. Taking the given example above, if you are operating a hotel, you will be able to monitor the system size by obtaining the number of rooms or hotels under your brand.
One of the main problems that managers face when they are choosing the hospitality industry KPI is that they find it hard to keep things at a minimum. Limiting the number of indicators can be quite a dilemma especially because there is a sea of choices for the hospitality industry KPI. Nevertheless, the trick here is to make sure that you keep yourself on a straight path. If you are managing a hotel, you should stick with just the lodging business. If you are operating a restaurant, monitor only using the tourism industry indicators that are about food service.
The good thing about the hospitality industry KPI is that it can check on the future of your company. It is not restricted to the “now” phase of your business. For example, you can keep track of the development pipeline of your hotel, which will measure the numbers of rooms that your hotel might have in the future.